7 Signals that your business urgently needs a CRM |

If you continue to use spreadsheets, crowded folders or -mail saved to keep track of your customers’ interactions, don’t waste time and a precious energy, but you miss the opportunity to increase your profitability.

If you are not yet convinced that there is a better way, here are some signs that it is time to invest in a CRM.

1. Your data is disorganized or unclear

What steps do you take when you have to contact a customer? Browse the pages of message ee -mail? Are you looking for that note you left somewhere in the office?

If your data are not stored in a single centralized position, they can easily be lost together with the possibility of concluding a contract with that potential customer. With CRM AMC, everything you need can be found with only one click.

The manual data entry can cause a disaster when it comes to the accuracy of the information. We like it or not, we are all people, which means that we are all predisposed to errors, some of them can prove expensive, especially for a small business.

The working methods based on spreadsheets are not as reliable as today’s modern software solutions.

With CRM AMC, you will avoid typing, accidental cancellations or overwriting, double voices and wrong formulas. All this can be incredibly disturbing for your company’s routine operations.

2. You can’t keep up with potential customers

If you are lucky enough to have more opportunities, but you are fighting to maintain a useful and efficient rhythm, what is the idea? An intelligent CRM can manage all activities for you. In addition to the fact that it is easy to follow and quickly, it offers an advantage to your sales team to give priority and optimize the workflow.

3. You have no idea with your sales team

The purpose of every successful company is to improve sales. But how can you achieve this goal if you cannot easily follow what works and what is a waste of time, money and resources?

A CRM provides a real -time perspective on the activity of the sales team, allowing to determine how representatives spend their time and what actions can and must be optimized to conclude more contracts. It is the easiest and fastest way to improve the sales process.

The display of a detailed calculation sheet does not offer real -time information on what every member of the sales team does.

This can mean a significant reduction in productivity. It can also lead to missed opportunities that represent lost sales.

4. The customer support service is not performing

Attracting new customers is quite difficult. Keeping them for a long time is even more difficult.

But maintaining existing customers is much more profitable than the constant search for new opportunities. So customer service should be a priority.

Unfortunately, without a formal system in force, customers can feel less satisfied. A CRM prevents this, constantly maintaining in contact with everything you need to overcome customer expectations.

5. I can’t resize

The use of an Excel spreadsheet to manage your customers can be fine at the beginning, but as your company grows, this method is made with potential errors and incorrect communication problems.

And what happens if you get a new influx of activity? Will the current system be able to manage it? A CRM keeps centralized and updated data, you can access a distance from any team member.

The future success of the company depends a lot on the development and maintenance of good relationships with customers. A way to use the CRM system is to standardize the process management process, provide visibility of sales and marketing and to allow better experiences to customers in general.

The best predictor of future success is the past. But if you rely on an old program, with a few or less advanced features, to determine what your future needs will be, then you need luck.

6. The team is wasting time

Your sales team could be busy, but if it is effective or not, we can say by relying on how long and energy it is lost.

The sales representatives must find everything they need for a single click, without errors or duplications. So they could concentrate their time and their skills on other more important things, such as building relationships and transforming more opportunities into customers.

7. Performance cannot be measured

Do you want a distribution of sales and income? Curious about how sales take place in a particular geographical area? Do you need a list of sales opportunities in the order of a date?

The use of a sheet of calculation to extract these data and fill in it in something useful is almost impossible, especially if your company continues to grow. Therefore, without the key information of this type, you can easily miss further opportunities for sale.

With a CRM, you can quickly and easily collect the information you need up to the smallest details and organize them in any way you wish.

Complex reports can be created in a very simple way, thus saving time and giving management all the tools necessary to ensure that they go in the correct direction.

Using a CRM, you can access all the data you need, knowing that they are updated and accurate, to predict and plan the right strategy for your business.

This will guarantee constant and lasting success.